Alcatel-Lucent - Mobile World Congress Barcelona

Alcatel-Lucent - Mobile World Congress Barcelona 2008

The Transformation Advantage™ Framework is supported by the four areas where the company focuses its primary product development and research and development. These four ‘investment pillars’ are:

Content & Applications Software : Foundation for orchestrating a successful "session“
Universal Broadband : Across any device, anytime, anywhere
IP Network Transformation : Supporting ubiquitious service delivery
New/Advanced Business Models & Services Platforms: “Services Platforms" the combination of Solutions across the company that tie to and support the new and emerging "Business Models“.

The transformation framework encompasses all aspects of the business and is reflected in the following three inter-related programs:

Services Transformation Program includes a standards-based service delivery environment that supports best practices for creating, introducing and delivering innovative services for end-users and partners in any business model. This program also includes the creation of an environment that supports enterprise business applications. Among the most successful applications are Mobile Entertainment, Mobile Office & Converged Payment.

Network Transformation Program focuses on the design, implementation and optimization plan to gracefully deploy Broadband Mobile access, converged Fixed & Mobile backhaul/ aggregation, routing and transport networks to a all-IP architecture which is competitive table-stakes today.

Business Transformation Program centers on our approach to solve challenges presented by the sometimes contradictory demands of new business models against that of “continuous improvement” in the costs areas of traffic management, network readiness testing etc. as well as operational support and management systems. Our offer includes providing for various client and partner’s investment business models including support for multi-vendor maintenance, RAN sharing, managed and hosted services, as well as network and business process outsourcing.