The Frost & Sullivan award honours a small company with superior entrepreneurial ability that has identified a unique product solution having significant revenue potential and supported by a solid marketing strategy.

“General Wireless has essentially defined a new market, with huge growth potential. Its experience with leading mobile operators gives it the knowledge and capabilities to widen the customer base, while its management team are well aware of the risks of over-expansion,” said Frost & Sullivan Research Analyst Jan ten Sythoff.

In its newly released report “European Fixed Messaging Markets”, Frost & Sullivan forecasts a rise in revenues from PC messaging from EUR 34.5 million in 2004 to a projected EUR 424.4 million in 2010. During the same period, the number of users is expected to increase from 490,000 to more than 12 million.

According to Frost & Sullivan, General Wireless is the leading supplier in this market. The company’s innovative lead product - eSMS Executive - enables text messages (SMS) and multimedia messages (MMS) to be sent between any PC and mobile phone. “Receiving this prestigious award is very flattering, as Frost & Sullivan’s research is so highly regarded by the industry,” said Anders Hardebring, CEO, General Wireless. “Their thorough, independent analysis of our market confirms the viability of our business model and provides an encouraging market outlook.”

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